Software Overview: What is VerticalResponse?
VerticalResponse is an email marketing software designed for small businesses. It provides users with the tools to create and send email campaigns, manage subscriber lists, and track email performance. The software features customizable email templates, social media integration, autoresponders, A/B testing, and analytics to help users make data-driven decisions. It also offers integrations with third-party apps such as Salesforce, Shopify, and WordPress. VerticalResponse is owned by Deluxe Corporation, a company that provides marketing solutions for small businesses.
What are the top features of VerticalResponse?
VerticalResponse is an email marketing service that provides users with tools to create and send professional-looking email campaigns. Some of the main features of the software include an easy-to-use editor for creating emails, tools for designing campaigns that look great on any device, and the ability to segment email lists for more personalized campaigns.
One of the standout features of VerticalResponse is its email automation capabilities. Users can set up email series to send automatically to subscribers over a period of time. The software also provides reporting and analytics to help users measure the performance of their email campaigns. With real-time reporting, users can see high-level metrics for their email series as well as a breakdown of individual email messages.
VerticalResponse lacks some of the advanced features of other email marketing software on the market, but it still offers enough to make it a worthwhile tool for small businesses. The software is user-friendly and offers a variety of customization options to create campaigns that meet individual business needs.
In summary, VerticalResponse's key features include an easy-to-use editor, tools for designing campaigns that look great on any device, the ability to segment email lists, email automation, and reporting and analytics to measure email campaign performance.
What are the advantages of using VerticalResponse?
VerticalResponse is an email marketing and social media marketing software that is designed to help small and medium-sized businesses grow their online presence. Some of the advantages of using VerticalResponse for retail companies include:
Easy-to-use interface: VerticalResponse has an intuitive and user-friendly interface that makes it easy to create and send professional-looking emails and social media posts without any technical skills.
Customizable templates: VerticalResponse offers a wide range of customizable email templates that can be tailored to fit the needs of your retail business.
Social media integration: The software allows you to schedule and publish posts on social media platforms like Facebook, Twitter, and LinkedIn, helping you to grow your audience and engage with your customers.
Advanced reporting and analytics: With VerticalResponse, you can track the performance of your email campaigns and social media posts, monitor your click-through rates and open rates, and get insights into your audience's behavior.
List management: The platform offers advanced list management features that allow you to segment your email list, automate follow-ups, and remove inactive subscribers.
Affordable pricing: VerticalResponse offers flexible pricing plans that are affordable and suitable for small and medium-sized businesses, making it accessible to a wide range of retailers.
What is the pricing of VerticalResponse?
VerticalResponse offers multiple pricing plans based on the number of contacts in your email list. Here are the pricing tiers for their email marketing plans:
Up to 500 contacts: $11 per month
501-1,000 contacts: $16 per month
1,001-2,500 contacts: $28 per month
2,501-5,000 contacts: $46 per month
5,001-10,000 contacts: $98 per month
10,001-25,000 contacts: $183 per month
25,001-40,000 contacts: $246 per month
40,001-60,000 contacts: $331 per month
60,001-100,000 contacts: $495 per month
For higher contact lists, you can request a custom quote. They also offer pay-as-you-go pricing for their email credits, starting at $18 for 300 email credits. Additionally, they have social media management and event marketing tools, which have their own pricing plans.